My own films — fiction and documentary. I direct and shape the story.
Commissioned video — commercials, portrait, culture, event. Image, story, pace.
Vertical for the feed — reels and shorts that hook in seconds.
Photography — physical and with AI, from product shot to campaign.
Graphics & design — logos, brands, merch and ad creatives. Growing right now.
Design image coming Placeholder
Design image coming Placeholder
Original sound — beats, songs and brand audio, composed in Ableton.
No Surrender
2024·Mindset Studio·Directed · Shot · Edited
Brand commercial for Mindset Studio. A real Muay Thai fight at Sinbi Boxing Stadium in Phuket — image and stance in one.
Read more
The first brand teaser for Mindset, with fighter Kane Bond, whom I met in Phuket — from the same FX3 period as the first cinematic Mindset video, a mix of real footage and stock. I'd had custom shorts made for him reading “No Surrender”, a line that carried personal meaning for him; he dedicated the fight to his brother. Kane faced an experienced Phuket Muay Thai legend — two worlds colliding. From that I cut the trailer that sets the vibe of the fight- and gym-lifestyle brand: cinematic, lots of natural light, inspired by “The Creator”. For me, the first time it felt like a brand of my own, with a real, authentic story.
Lifestyle Real Estate Imagefilm
2022·Immodilia·Directed · Shot · Edited
Image film for a Cologne real-estate duo. Two shoot days, small crew, a lot of trust — the commissioned piece I point to first.
Read more
Recommended through a friend, for a Cologne real-estate duo. We agreed on a few locations, brought in a few friends, and shot the whole film in a single day — on an Alpha 6400 with a self-built rig, my first time using a DJI gimbal and a black-mist filter for that soft, cinematic look. A colleague shot behind-the-scenes photos for the website in parallel. It produced several cuts, including a short video for each of the two agents. Small crew, a lot of trust, a really good time.
SOMNIUM
2021·DGTLAGE·Directed · Shot · Edited
Fashion commercial for a streetwear label during lockdown. Micro budget, big visual language.
Read more
The brand trailer for my own small streetwear label "Digital Age" (DGTLAGE), started during Covid while I was studying computer science. It began before Covid as an idea for custom face masks, inspired by Korean fashion — when Covid hit and my supplier offered mask printing and dropshipping, it turned into a streetwear brand: masks as fashion, plus lifestyle videos. Shot with friends, some from my VFX studies, with a fashion shoot and hand-painted jackets from a fellow student; one friend even built a little program for the glitch effect at the start — a real collaborative comp-sci student project. This is where I first learned e-commerce and licensed music (Musicbed). Micro-budget, big visual language.
Frühling der Schwalben
2017·Lifta·Directed · Shot · Edited
First big TV spot, shot at nineteen. Ran on German television for years. Quiet, clean — no shouting.
Read more
My first real commercial directing job — made possible by the Seick family, especially Marc Seick, who believed in me. I got to research, talk to people, and write the script from that, inspired by the brand's logo, a blue swallow: swallows too old to fly south get one more spring through the stairlift — a quiet story about memory, a gift arranged in secret, a beautiful dress. Low budget with a gifted team on light, sound and camera, shot in a single house, the colour blue running throughout. My first collaboration with a composer, with music written especially for it; this is where I first learned TV sound mixing, codecs and deeper colour grading. (The longer director's cut, which ran in cinemas, is shown right below.)
Frühling der Schwalben — Director's Cut
2017·Lifta·Directed · Shot · Edited
The longer director's cut of the same spot — ran as advertising in selected German cinemas before the films, never online. Music composed especially for it.
Read more
The director's cut of „Frühling der Schwalben“: the longer version that ran in selected German cinemas before the films and was never released online. It follows the same core story as the TV spot — she is unhappy, and as a solution he gives her the stairlift so she can find her way back to herself — but takes more time with the individual scenes. For me this version was above all practice: capture as much as possible in the house, follow the core story, with music composed especially for it. From the same shoot as the TV spot.
The last Haus 9 piece — and the spark that later became Mindset. Custom masks, guerrilla shots, Sony A7S II.
Read more
The last video in the Haus 9 universe, at a turning point: I was suddenly shooting bigger commercials, had better gear, and came into contact with e-commerce, branding and dropshipping for the first time. A friend knew how to knot beaded bracelets — we bought beads, threads and charms and made jewellery from them. Just back from Korea and inspired by the fashion there and the face masks people wore in the subways, I had the Haus 9 logo embroidered onto a black fabric mask; soon came the idea to produce custom masks with our own designs. With a few friends I shot guerrilla footage with the accessories — including in Cape Town, where I was for another project — on the then-brand-new Sony A7S II, whose low-light strength made everything look different. Through a DJ friend I was in the trap-music scene and dug into sound design for the first time. In essence, the spark that later ran through all the Mindset projects was born here — almost a mood for Mindset.
By All Means
2018·Lifta·Directed · Shot · Edited
Second spot of the Lifta series. Same playbook — quiet, warm, no sales pressure.
Read more
The second Lifta spot, designed as a follow-on to “Frühling der Schwalben” — the spots ran in sequence: the neighbours face the same thing, and the characters from the first spot invite them over to show that the lift is a good thing. The idea came from a simple insight: a recommendation from one person to another lands strongest and takes away the hesitation. Same playbook as the first — quiet, warm, no sales pressure.
Like Father, Like Son
2018·Lifta·Directed · Shot · Edited
International cut of the Lifta series. A generational shift as the story anchor.
Read more
My first shoot abroad — the third Lifta spot, filmed in Cape Town, where Lifta had contacts and wanted to expand. I was involved from A to Z: directing, writing, editing, plus all the logistics — flights, rental cars, a foreign crew, and an external agency for web and photos. The insight came from real conversations: often it's the children who arrange the stairlift out of worry, while the parents don't actually want it — so we built an emotional story across two generations. This was my first time working with the RED system, an experienced DP, and a bigger lighting setup. Several versions ran in parallel for the German and the South African market. Thanks to the Seick family.
Gib Aids keine Chance
2017·Deutsche AIDS-Stiftung·Shot · Edited
Awareness spot for the Deutsche AIDS-Stiftung, made as an HMKW university project.
Read more
Through a student at HMKW I came onto this university project: a spot for the Deutsche AIDS-Stiftung that the students presented to the foundation together and shared on social media. Sophie wrote the script, organised actors and a location and voiced the slogan; I handled camera — with my own gear — and editing. One of my first projects of this kind, and in hindsight one of the films that, together with the Danny Liedtke portrait and an Indeed spec commercial, later opened up bigger commercial work for me.
Farm Sanctuary SA
2017·Farm Sanctuary SA·Shot · Edited
A small thank-you film for an animal sanctuary near Cape Town.
Read more
I got to visit Farm Sanctuary SA near Cape Town — a beautiful refuge where, among others, I met the then-viral Picasso pig and learned a lot about its artistic expression. I had my camera with me and, back in Germany, cut the footage into this small film, which I gave the sanctuary as a thank-you. One of the first times I was simply really happy with the images and could let what I'd captured breathe.
Indeed — The Right One
2016·Spec Commercial·Directed · Shot · Edited
A spec commercial for an Indeed brief — shot in a few days with a small crew and Köln 50667 faces. Proof of how fast a story comes together.
Read more
From my Cape6 and Sparkd! days, when I realised a lot of projects with Marc Seick and Aaron. Indeed, the job platform, had put out a contest for a social-media spot — a week or two to deliver. I'd just got the Sony A7S, pulled in a few actors from Köln 50667 (Aaron and Lara among them) and a friend as an English voice actress, since it was meant to be international, and shot an actual spec commercial with original music. That's exactly what got rejected in the end — not for quality, but because branded clothing and non-licensed music didn't work for the rights; all they really wanted was a simple phone-shot social spot. Still, hugely valuable in hindsight: my point was to show how fast a tiny team can tell a story. Spec commercials like this are cheap practice and give people a low-risk look at your work and your eye — exactly why I'm building this portfolio. Making spec commercials for brands is still a goal of mine.
Sparkd!
2016·Sparkd!·Concept · Edited
One of the first promo videos for the Sparkd! app — an Apple trailer's style and typography translated into a brand of our own.
Read more
From my time after Köln 50667 and Filmpool, when I freelanced mostly with Marc Seick on projects like the Sparkd! app — right in the middle of the Silicon Valley and social-media hype. This short promo was one of the first we produced and ran on Facebook to win the app's first followers. Apple's „Jet Black“ iPhone trailer had just come out; I borrowed its typography and style, cut our own footage in between, and rebranded the whole thing around Sparkd!. My first deeper play with typography and artefacts — fast, and built entirely around the social-media idea. A formative, inspiring time.
Danny Liedtke
2016·—·Directed · Shot · Edited
Film portrait of actor Danny Liedtke (Köln 50667). The quiet side of someone usually loud on camera.
Read more
A film portrait of the actor Danny Liedtke, whom I knew from the Köln 50667 days — before that he'd acted in my short film "Mad and Gay." Danny was one of the first real German social-media stars, very open about sharing his life. The portrait grew out of a shared idea, shot on the Sony A7S; I was hungry for projects back then. To this day the most honest portrait I've made — Danny really opened up.
Oliver Güth
2017·—·Shot · Edited
Music-video portrait of sports photographer and Tamron ambassador Oliver Güth, shot around Photokina.
Read more
An intro film for my friend, the sports photographer Oliver Güth, who gave a talk at Photokina as a Tamron ambassador. Oliver had just come back from Japan — snowy mountains, athletes, all shot on Tamron lenses — and wanted to show it at the fair. I went through his images, interviewed him, laid his voice over the video and presented the photos. It ran at Photokina, went over well, and Oliver was really happy. For me a slightly bigger project, also in coordinating people.
Lara Werth
2016·—·Directed · Shot · Edited
Cinematic portrait of Lara Werth — former German Kickboxing Flyweight Champion and actress.
Read more
A fighter portrait of Lara Werth, whom I knew from the Köln 50667 days — a really interesting character: a lot of art and acting early on, plus German kickboxing champion. She inspired me to go to Thailand; she'd trained Muay Thai there early. Shot around the Düsseldorf Art Academy; she wanted a video for her acting portfolio that showed she can actually fight. On the Sony A7S, shot in a few hours, it went onto her website.
Guck Nicht
2019·SKA510·Directed · Written
Official music video for Cologne rapper SKA510.
Read more
The official music video for Cologne artist SKA510, whom I know from my time on Köln 50667 — her authenticity had stuck with me. A cool side project with DP Rick Schepker, whom I knew from the Köln 50667 and Krass graduating-class days; he shot it on his RED through his own production company. We rented a few locations and filmed in a friend's studio. Here I could focus entirely on directing and writing; a friend of Rick's helped with the edit, and that's how I picked up the music-video flow. It did well.
Prank
2016·Eigenwerk·Directed · Written · Shot · Edited
A 99-second short for the 99 Fire Films festival: a prank that goes too far. Shot in 99 hours, just a Sony A7S and natural light.
Read more
Back then I worked at Filmpool as an actor and junior editor. At the 99 Fire Films festival you have 99 hours to deliver a 99-second film on a set theme — I think the theme was actually „prank“, because pranks were all over social media at the time. Inspired by the clown-horror-mask pranks, I wrote a short script in which a joke goes too far and shot it with Filmpool's casting director of the time as the detective and a few friends — entirely without artificial light, just the Sony A7S and a cheap shotgun mic, all in 99 hours. Visually still one of my favourite pieces to this day, as old as it is.
OUI
2021·Eigenwerk·Shot · Edited
Participatory art film with artist David Wingenbach: a painting that passers-by add to in the park.
Read more
A project for the art studies of my childhood friend David Wingenbach, in the middle of the pandemic — after „Landnahme der Kunst“, already our second piece together. David had painted a dark, beautiful canvas, a reflection on the lockdown, and took it into the park: paints and brushes spread everywhere, people invited to add something. In that moment when restrictions were slowly easing and people dared to get closer again, the painting suddenly exploded with colour and input from Cologne's own frequency — a small explosion of hope in an otherwise bleak lockdown.
DJI Ronin 4D — Cinematic Vlog Test
2022·Filmpool·Shot · Edited
Camera test rolled into a music video — the full Ronin 4D toolbox in one dynamic vlog cut.
Read more
Made during my time as a Junior Creative Producer at Film Pool, around the mood tape for Unbestechlich. The company had bought a brand-new DJI Ronin 4D, so I took it home to Aachen, where I was studying, for the weekend and put it through its paces — two friends and fellow students on a walk, a colleague making music in the park. The moment it clicked: a fully stabilized one-man cinema rig you can actually shoot films with. That convinced the company of the potential.
Lisa & Markus
2018·Eigenwerk·Directed · Edited
Arthouse short film on love, language and what's left unsaid.
Read more
An arthouse short for my application to the KHM Cologne art academy — it got me into the final round of an art school for the first time. The year's theme was "polyphonic." Shot with two acting students I'd met back then: an ambiguous dialogue between a couple breaking up — you hear the conversation, the subtitle tells a different story, while you see the two of them apart in their rooms, missing each other. My attempt to do less and bring in some quiet, inspired by French arthouse and old noir films. One of the first projects on the Sony A7S with a borrowed, very sharp Sigma.
Landnahme der Kunst
2020·Eigenwerk·Directed · Edited
Lockdown-era video essay on space, expression and survival. Form as argument.
Read more
A video essay from the lockdown era about space, expression and survival. A friend from school who was studying art in Cologne had a media project on the city and the pandemic, and asked me for help because I was making portrait videos back then. The idea: interview friends — myself included — on the subject and build a mood video out of it. For me also a quiet memory of my student years in Aachen during Corona, where the form itself became the argument.
Social Media Networks in Real Life
2016·Haus 9·Directed · Written · Shot · Edited
A YouTube comedy on my Haus 9 channel: what if social-media mechanics happened in real life? Sony A7S, shot with friends.
Read more
A comedic idea with a quiet bit of social commentary: take the social-media phenomena of 2016 and stage them as if the algorithms were real — swiping men away like on Tinder, people following you through the park like Instagram followers. At its core it was about the loss of real human connection, now that we talk through channels more than face to face. Wrote the script on the side, shot it on the Sony A7S with a whole crew of old school and Köln 50667 friends I rounded up.
Gedanken
2016·Eigenwerk·Directed · Written · Voice · Edited
My first KHM application video: a text written at night, voiced and turned into images. One of my most honest pieces.
Read more
The application video for my first application to the KHM art academy in Cologne. I don't remember the theme anymore — but I'd written and recorded the text in a frenzy, completely drunk, and then shot images to go with it together with friends. A genuine attempt at making art, and maybe one of the most honest pieces I've made — an early experiment with metaphor, analogy and voice-over in film.
Coverrettisten — Freitag & Krusenbaum
2014·—·Shot · Edited
My first real music video of my own — for a duo I met during my internship at NorddeichTV. A friendship project through Cologne.
Read more
My first real music video of my own. After my Abitur my father gave me a used Canon 7D, the camera I made most of my first projects with. Back then I was an intern and production assistant at NorddeichTV and got to experience the entire production of the show „Rising Star“ from A to Z — a format adapted from Israel for RTL, a kind of competitor to The Voice, where the audience voted on the talents live via a huge video wall. I'd met the duo Freitag & Krusenbaum there — they made it far in the show. We were the same age, got on well, and so I made them this video for their first own song as a favour. We simply walked through Cologne for a day — Deutz, the main station — I played the music off a speaker, they lip-synced, and I tried out Warp Stabilizer and a bit of colour grading for the first time. A lovely memory, also of my time at NorddeichTV, where I learned the absolute basics.
Smoke
2014·—·Shot · Edited
An early music-video attempt — friends blowing smoke rings in slow motion. The moment I carried my game-editing over to real life.
Read more
Made in my very early Köln 50667 phase, around the time of my Abitur, when shisha bars were suddenly popping up all over Cologne and my friends and I were forever sitting around chilling. In editing I'd learned to fake slow motion with After Effects (Optical Flow) — the missing frames get computed in between so it stays smooth. With the first Canon 7D I filmed my friends and myself blowing smoke rings and put it all into slow motion; shot in my 17-square-metre flat in Cologne. For me it was a turning point: the mindset switch of carrying my game-editing over to real life — cool images with cool music, still my favourite thing to do. There was a second, bigger version later.
Forgotten
2016·Haus 9·Shot · Edited
My first low-light test with the Sony A7S — a night walk through Cologne that unexpectedly became a mood.
Read more
The very first video that came about when I'd bought my first Sony A7S with a kit lens. I wanted to test the low-light performance, insane for the time — as a broke artist-filmmaker I'd always fought with light-weak cameras and no means for expensive lenses, and suddenly those problems were gone. So I roamed the city at night with a friend from the Köln 50667 days and just caught the vibe — with no stabilisation at all. In the edit, inspired by HBO, Netflix and Korean series, it became more than a test: a small mood piece. The music is by the same composer friend as on Heng Heng. In hindsight one of my first visual impressions towards my project Adler.
Call of Duty — Super Epic Montages
2010·—·Edited · Effects
One of my earliest pieces — the first time storytelling and sound design entered my edits. The beginning of Premiere and After Effects.
Read more
One of my very early pieces. This is where I started putting more editing and storytelling in — like a trailer sound from a Transformers film as an audio overlay. Montages like these were how I got into After Effects and Premiere Pro at all; my very first videos I'd cut in Windows Movie Maker, filmed off the screen with a cheap webcam. Here I experimented with a slow-motion plugin, green screen and Cinema 4D for the first time, and dug deeper into grading and sound design. It was less about the most spectacular kills than about effects that aren't immediately obvious. The game's „Cinematics“ feature let you re-record matches afterwards from any camera angle — pure magic to me back then. Still one of my favourite montages.
Call of Duty Edit — Ruler
2010·—·Edited · Effects
My first remotely cinematic edit, for a YouTube editing contest. This is where I learned compositing without knowing the word.
Read more
The first, in quotes, cinematic digital content I ever made. Back then I'd been following an older YouTuber who, as a VFX artist, cut the deepest Call of Duty montages — it stuck with me. Through a YouTube editing contest I downloaded the provided clips and edited this video out of them. For the first time I worked with overlays, alpha channels and blend effects, and in the process — without knowing the term — learned what compositing is: layering elements until an effect emerges. A lot of it pieced together from YouTube tutorials, my first time adding my own sound effects. An early piece I showed people and that landed — it wasn't just gameplay, it was a vibe. Came before „Super Epic Montages“ and the Dualtage montage.
Call of Duty — Dualtage
2011·—·Edited
A Black Ops montage made together with a fellow player — my personal skill peak in the game, caught raw.
Read more
A Call of Duty montage from Black Ops 1 and a joint project with a fellow player I'd met online and gamed with a lot. He sent me his best clips, I combined them with my own and cut this video, set to a YouTube rapper who was well known in the scene at the time. This was my personal peak in hours and gameplay skill — after that I was drawn more and more towards editing and storytelling. Technically a step further too: I could capture the gameplay directly with a capture box and pull it straight into the edit. All real footage of us — it was simply fun.
Bootshaus Aftermovie
2017·HAUS9·Shot · Edited
Underground energy. Aftermovie from a wild night at Bootshaus, Cologne.
Read more
A DJ friend was playing at Bootshaus in Cologne and asked if I'd come by with the camera — I filmed him and his colleague, and he picked the track himself. At the same time it became a personal first-person vlog. This was the first time I turned the editing instinct from my old Call of Duty montages loose on real footage, cut entirely to the music. It ran on my YouTube channel back then, "HAUS 9", and the club posted it too — still one of my favorite videos.
Live Concert Aftermovie
2016·QUERBEAT·Shot · Edited
Live concert aftermovie for Cologne brass band Querbeat.
Read more
Very spontaneous, through a colleague: a camera operator had dropped out for the Cologne brass band Querbeat, so I stepped in. One of my earlier event videos — I'd already done a few in Cologne clubs by then, lots of small freelance gigs. One day, not the best camera, but still a few good shots, cut to the track. The first time I filmed on a big stage — I still enjoy going back to it.
90s Party E-Werk Köln Aftermovie
2018·DJ EIK VAN OWL·Shot · Edited
Recap film for a 90s party at E-Werk Cologne.
Read more
An aftermovie for a 90s party at E-Werk in Cologne, made for a DJ I knew from my Filmpool and Köln 50667 days. He was playing and asked for a cool aftermovie. A relaxed night, a bit of filming — a kind of image film for him. Looking back, a really nice video.
Vernissage Teaser
2017·CGN LIBERTÉ·Shot · Edited
Fast-paced teaser for an art vernissage in Bonn. One afternoon, one look.
Read more
A teaser for a vernissage by two artist friends from the Düsseldorf Art Academy, who were exhibiting in a garage in Bonn and wanted something for Facebook and Instagram. Shot in a single afternoon on the Sony A7S — one of my first real digital "cinema" cameras, freshly bought and tested on trips to Korea. A bit of art, a bit of cinematic feel: presenting art.
Wedding & Event Image Film
2016·SAKA·Directed · Shot · Edited
Wedding and event image film, hybrid style. Cologne.
Read more
A brand film for a Turkish restaurant, set up through a colleague — friends were also celebrating a wedding there. One of my first projects with the freshly bought Sony A7S. The idea: capture the vibe of the evening — a nice memory for the guests and a promo film for the restaurant at the same time. The camera's low-light ability was decisive here. Something I'd love to do more often.
Sneaker Podcast
2017·Foot Locker·Edited
Multicam post-production for a weekly Foot Locker–sponsored YouTube podcast.
Read more
Multicam post-production for Foot Locker's SneakerTalk podcast — I cut a lot of whole episodes. This is where I learned multicam editing, syncing several audio tracks cleanly, working under time pressure, rendering and converting long projects properly, building graphics, lower-thirds and subtitles — and finding a workflow for longer video projects. My role: editing.
Carnival Party Aftermovie
2013·Crystal Club Cologne·Shot · Edited
My first paid video job — at seventeen. A carnival night at the Crystal Club, cut into an aftermovie overnight.
Read more
From my Abitur years, when I started out as a party promoter on Cologne's Ringe. I'd already been trying out short films and little videos on YouTube; through the scene I got into shooting aftermovies for organisers. At carnival I spent the day out promoting the party with a colleague, filmed through the night at the Crystal Club with two cameras — and we cut all night so an aftermovie was online the very next day, doubling as promotion for the other events. We called it „Capture Cologne“ back then. My first paid video job; I've worked as a videographer professionally ever since. One of the fondest memories of my youth in Cologne's party scene, and the start of many connections that came later.
HENNY
0:00 / 0:00
Fortune Favors the Brave
2024·Mindset Studio·Directed · Shot · Written · Edited
A real fight, a few raw days, one camera — to me the core of why Mindset exists.
Read more
Shot with Kane Bond, a fighter from the US I met on the fighter street in Phuket. I followed him for a few days — on my then brand-new FX3, the first project I shot entirely on it. A real fight, edited guerrilla-style, nothing staged. To this day this piece captures best why I started Mindset: real people with a stance, caught raw.
Autumn Collection [KI] AI
2025·Chalisa·Directed · Shot · Written · Edited
A full autumn commercial for the handbag brand Chalisa — AI-generated in two days.
Read more
For Chalisa, a handbag brand for women. With Kling 3.0 and new image models I built a complete autumn commercial — from idea to finished product in two days, including generated models. The same models also appear in the product photos, so it all ties together. Composed the music, added an AI voice. For me the point where it became clear how much is still going to move here over the coming years.
No Risk No Story [KI] AI
2025·Mindset Studio·Directed · Shot · Written · Edited
A full brand trailer, AI-generated from idea to finished — in under 48 hours.
Read more
Made with Kling 2.0 right after release. I'd spent a lot of time with image models before and here saw for the first time that 3D animation — once expensive and slow — can be built fast and at a high level, composed through to sound and design. A little sobering, knowing how much work this would have been two months earlier. And at the same time that feeling: whatever's in your head, today you can bring it straight out.
No Risk, No Story — Lifestyle Reel
2025·Mindset Studio·Directed · Shot · Edited
Lifestyle reel for the "No Risk, No Story" collection, shot with Tommy. The audio is the vocal version of "I Miss U".
CBD Oil Brandvideo
2023·Hemp Crew·Concept · Direction · Color · Music
Brand video for the CBD label Hemp Crew — the product benefit of rest & relaxation, with original music and an influencer collaboration.
Read more
Social media campaign with 3D artist Marius Pörsel, commissioned by Luis Niedermeier (Hemp Group). Marius re-modelled the product in Maya; I set the shots, colour and pacing. For the brand cut I additionally composed original music, added stock footage and a tailored colour grade to convey the benefit of rest, relaxation and calm. It ends on an overlay for the influencer collaboration with YouTuber Tim Jacken (code TJ10). Run across social media and Meta Ads — one of my first larger e-commerce jobs, and one that moved me forward a lot.
CBD Oil Productvideo
2023·Hemp Crew·Concept · Direction · Color
Vertical product video for Hemp Crew — the product placed cleanly in scene, high-end and with a lifestyle feel.
Read more
Part of the Hemp Crew social media campaign with 3D artist Marius Pörsel (product re-modelled in Maya), commissioned by Luis Niedermeier (Hemp Group). I set the shots, colour and pacing. The goal was a high-quality vertical ad video conveying both product and lifestyle — made for social media and Meta Ads.
Ambition - Pain is the Path
2025·Mindset Studio·Directed · Shot · Written · Edited
A first run at a fighting brand — real fighters, own designs, woven into real footage.
Read more
With Moataz Ben Aicha and Kane Bond, two fighters I met in Thailand and followed for a few days. A first run at an idea: what would a fighting brand look like worn by real fighters? First own designs, first strong key shots — and the first time I wove designed elements into real footage. "Pain is the path": pain as the way, not the excuse.
Adaptation [KI] AI
2025·Mindset Studio·Directed · Shot · Written · Edited
Not the future — now. An AI reel about the need to adapt.
Read more
A turning point for me. After "No Risk No Story", new image models made consistent characters and clean skin tones possible for the first time — and from one image, more with the same character. I built consistent "photoshoots" with them, animated with Kling 2.0, added music and an AI voice. The result made it clear: this isn't the future, it's now. Hence the title — you have to adapt.
Arriving
Juni 2025·Mindset Studio·Directed · Shot · Edited
Training reel for Mindset Studio.
Brawl in Phuket
2025·Mindset Studio·Directed · Shot · Edited
Aryan's first title fight at Patong Stadium — a memory for life, edited together.
Read more
A spontaneous one: I met Aryan Asgari through a colleague on the Soi — and like me, he's from Cologne. That same week he had his first real title fight at Patong Stadium, one of the biggest Muay Thai stadiums there is. I got to follow him and film the fight. We edited it together — he told me which music and which moments mattered to him. Asked what he wanted, he said: a beautiful memory of this fight for when he's old. I think we got there.
Straight From the Underworld
2025·Mindset Studio·Directed · Shot · Edited
Raw and uncompromising — Moataz in a real fight, in Mindset shorts, filmed in the arena.
Read more
With Moataz Ben Aicha, a highly experienced fighter with major title fights in Muay Thai and kickboxing. He had a fight in Phuket wearing the Mindset shorts — and it became one of my favorite pieces: real, uncompromising, almost a cry. Shot with the FX3 right inside the arena. One of the most intense experiences I've ever had.
They Can't See What You See
2024·Mindset Studio·Directed · Shot · Written · Edited
The very first cinematic Mindset video — spontaneous, at Kane Bond's fight in Phuket.
Read more
The start of Mindset in a cinematic look. Kane Bond had a fight in two days — I offered to kit him out in Mindset shorts and make a video. Borrowed an FX30 from a coworking space (didn't own an FX3 yet) and tested the low-light quality of Sony's FX line in a real fight for the first time. Several pieces later came out of this footage, including "No Surrender". To this day one of my absolute favorites.
Discipline Is the Gift
2025·Mindset Studio·Directed · Shot · Written · Edited
Endurance, fighting spirit, discipline — energy turned into movement.
Read more
Came about by chance with Diana, whom I met through a colleague on the Soi — from the running and health community, also in Phuket. The idea: show the women's side of the brand more, approach it conceptually. Like the earlier lifestyle film, we roamed Thailand and filmed; then an AI voice over the text, own music. What it's about: discipline and fighting spirit — channeling aggression and heavy thoughts into something productive, into movement.
Real Freedom Isn't Easy
2025·Mindset Studio·Directed · Shot · Written · Edited
A healthy lifestyle in Thailand, caught raw — two people, one camera, a few days.
Read more
Shot with an entrepreneur I met in Thailand — as the face in front of the camera. The idea: capture the lifestyle there. Gym, running through the jungle, a rented motorbike for the shots — him as the protagonist, me on camera. Own sound design, an AI voice over the text, finished in a few days. Another proof to me: with a clear vision, fast, cheap and still high-quality is possible.
Level Up
2024·Mindset Studio·Directed · Shot · Written · Edited
The moment the "Mindset Studio" idea was born — filming sharp minds, sharing a stance.
Read more
In Phuket I met Almog Wolf — entrepreneur, fighter, with his own community and a thing for parkour. We connected on the Soi and made a video together. This is where the idea of Mindset as a studio first took shape: filming people with a strong mindset and sharing it with the world. The first step in that direction.
I Need to Become Great
2024·Mindset Studio·Directed · Shot · Written · Edited
A motivation montage of real fighters — the first step into Mindset's social marketing.
Read more
A short montage of several fighters I'd followed on the Soi — Almog Wolf, Kane Bond, Moataz Ben Aicha and Thales. One of my first attempts to bring marketing mechanics (hook, payoff, clear branding) to Mindset's Instagram — guerrilla-style, but with our own footage and clothing. It worked well.
Fight Night Aftermovie
2024·Mindset Studio·Directed · Shot · Edited
A spontaneous aftermovie of Thales' boxing fight — won, caught on the FX3.
Read more
I met Thales, a Brazilian fighter, on the Soi — coming from Muay Thai, then focused on boxing. When he had a boxing fight, I spontaneously filmed along with the FX3. He won. To me a short, honest piece of courage for Mindset — almost a portrait.
No Risk, No Story (3D Mockup)
2024·Mindset Studio·Directed
Hand-built high-gloss 3D — how to stage Mindset, just before the AI era.
Read more
From the pre-AI days, together with VFX artist Stellan Jördens, who built the product entirely in 3D. One of the first takes on how to present Mindset at a high level — and one of the last pieces of its kind before AI took over much of it.
3D Animation Mockup [KI] AI
2025·Mindset Studio·Directed · Shot · Edited
Product staging without classic VFX — an AI image from real mockups, animated with Kling 3.0.
Read more
My first attempt to present products entirely without classic VFX: the image is based on real mockups I reworked — background swapped, the whole thing refined with AI and animated with Kling 3.0. Pieces like this work well as brand-story ads for Instagram or YouTube.
Mood [KI] AI
2024·Rifters·Directed · Shot · Written · Edited
A first storytelling test with AI — a mood from the world of my project Rifters.
Read more
My first attempt to use AI for storytelling rather than just single clips — inspired by my project Rifters. Built with Kling 3.0 and Midjourney, with more animation and effects for the first time. Detail control was still limited, but enough to see the direction works. More on Rifters later in the Projects section.
Mood 2 [KI] AI
2024·Rifters·Directed · Shot · Written · Edited
A second Rifters mood — the project's VR hacker world, sketched with AI.
Read more
Like the first Rifters mood, here looking at the project's virtual-reality and hacker world. Another AI experiment to test the look and feel of that world. The full world of Rifters follows later in the Projects section.
Mood [KI] AI
2024·UI – Time Does Not Exist·Directed · Shot · Written · Edited
A reel experiment in the look of my film "Time Does Not Exist" — an already-viral moment, rethought in my own style.
Read more
Part of a three-part mood series for my project "UI – Time Does Not Exist". This first mood reinterprets a reel that had already gone viral in another context — I translated the mood, music and cut rhythm into my own style and placed the same line underneath, so it plays inside the world of my film. At the same time a test of who the algorithm shows this to.
Mood 2 [KI] AI
2024·UI – Time Does Not Exist·Directed · Shot · Written · Edited
A more abstract second mood for "Time Does Not Exist" — a freer creative output with AI.
Read more
The second part of the series — here freer and more abstract: the idea of "Time Does Not Exist", developed further with AI video. Less template, more experiment.
Mood 3 [KI] AI
2024·UI – Time Does Not Exist·Directed · Shot · Written · Edited
A third mood — almost a visual storyboard, an experiment in reel storytelling.
Read more
The third part goes furthest — almost like a storyboard, but as a visually translated mood. Each of these moods was an experiment in telling a story through the social-media-reel format.
Mindset Phoenix Quote Reel [KI] AI
2024·Mindset Studio·Directed · Shot · Written · Edited
"Discipline. Resilience. God." — an AI quote reel showing how branding finds reach.
Read more
Many of my reels were simply quotes — and those often brought the most reach. One of the first examples of how branding can spread with AI: image made in Midjourney, animated background, own music. It also ran as promotion for my then e-book "Rise Above" around the phoenix theme.
Bro Anime Short [KI] AI
2024·Mindset Studio·Directed · Shot · Written · Edited
Anime meets bro content — an early AI test with Kling 2.0 and a fitting line.
Read more
"Bro content" always worked for us — often a bit of mental health, honest, something to share. Here for the first time with Kling 2.0: what happens if you animate anime images with AI and put a fitting line underneath? An early test in that direction.
Brother (Viral Quote Reel) [KI] AI
2024·Mindset Studio·Directed · Shot · Written · Edited
Knights, loyalty, brotherhood — my first fully AI-generated video, and it went viral.
Read more
An early AI animation around a knight theme — "loyalty and brotherhood". The first time I generated a video entirely with AI: images, text on top, music underneath. It did really well and still does.
Action mood film with Michael Smolik. A crypto-AI thriller concept developed as pitch material at Filmpool for Amazon/Netflix.
Read more
A mood tape for Filmpool, made for a pitch to Amazon and Netflix — the goal was to bring Michael Smolik (known from "Auf Streife", a real kickboxer) into a current action-series format. From idea to finished in two weeks: I learned the fight choreography with a stunt woman who has worked on John Wick and Matrix, among others; production, casting, locations and actors came from Filmpool, friends handled sound and drone. We shot the whole short in a single day and cut it in three or four — the pitch was right after. A lot of hand-to-hand combat, an action short on a new level for me.
EY JAMAL — Die Abrissfahrt
2022·Directed · Produced · Edited
YouTube pilot for funk (ARD & ZDF). Proof that public broadcast can land with a younger audience — when the people making it are.
Read more
A web-series pilot for funk (ARD & ZDF): bringing the successful TikTok series "EY JAMAL" into a web-series format. Recommended through producer Melanie Grün, whom I'd met via Unbestechlich and Filmpool — because I know YouTube and social media, shoot video on a lean budget, and had already made comedy sitcoms and worked with influencers. Made with Flow Media GmbH, several well-known influencers involved: I briefed the actors, a cameraman friend behind the camera, shot in two days in Hamburg and edited it myself, with a friend producing the song. Launched on YouTube — directing a whole team again, pulled off cleanly with a small setup.
Rifters
2016·Directed · Written · Edited
VR thriller concept. Shot on RED Scarlet with a small VFX team. An early ambition — it showed me what's possible when you just start.
Concept Trailer
Read more
A series concept of my own: VR hackers stopping murders inside a virtual-reality game where people die there and in real life — up against "the Society", the dominant tech company secretly building an AI. Live action shot like anime, a cyberpunk vibe. I wrote the concept; after leaving the PIXLVSN Academy I brought in Marcel Pichert for two months of effects and Fabian Fröhlich on the RED camera, with a lot of support from Filmpool and PIXLVSN. The concept trailer was meant to prove a small team could pull off this VFX quality — it was awarded at the Rookies and submitted to funk; the behind the scenes shows how it came together. VR and AI feel more current than ever — the project is in the pipeline.
AI Mood Music Video (2025)
Read more
Made in a single night in Thailand. Kling 2.0 had just come out — Seedance, Nano Banana and the rest didn't exist yet — and I'd already experimented a lot with Midjourney. Kling 2.0's capabilities blew me away so much that I decided, after ten years, to finally build a mood, a cinematic vibe for Rifters. So I generated and cut all night long — and this is what came out: an idea, a spark, something that draws the vision more clearly and brings more structure after all these years.
Behind the Scenes
Projekt Adler
2019·Directed · Shot · Edited
Personal project: a gritty spy drama about teenage undercover agents inside Cologne's family clans. A subject I keep coming back to.
Read more
A series concept of my own, in development: teenage undercover agents planted into Cologne family clans by a secret government project called "Adler". It comes in two pieces — a mood film, a collage of films and music that just shows the vibe in my head, an experiment with no rights of my own; and a proof of concept (working title "High Stacks") with actors Kiko Skepi and Tobias Schäfer, a scene like one you might see in an episode. This is where I first got serious about lenses — fast 1.4s on the A7S — and booked gear for the first time.
Mood Film
Proof of Concept
Surprise
2016·Directed · Edited
A zombie short I directed on camera myself within episode 700 of Köln 50667 — fiction inside fiction. More on the role in the Acting section under Köln 50667.
Read more
This short film is shot within episode 700 of Köln 50667 — and I got to direct it for real, as my character Lee Puck, a young filmmaker in Elli's clique. We went into an industrial hall with the clique and shot this zombie film, which aired in the show about three months later: in Köln 50667 you see the (fictional) making-of with all the behind-the-scenes drama, while the finished short ran in parallel on the show's social-media channel. A special moment for me — I essentially got to direct my own short live in front of millions of viewers, in a very safe setting, with costume, blood and even a purpose-built GoPro zombie rig for the POV shots. Being actor and director at once was confusing and exciting in equal measure — and to this day one of my favourite projects from that time. More on the role and the show in the Acting section under Köln 50667.
Last Inferno
2025·Directed · Shot · Edited
Jungle Recon mood tape with Almog Wolf. Location scouting turned into a gritty mood piece.
Read more
A mood tape in Thailand, one of my first projects on the FX3. Made with a few wonderfully wild Swedish producers who were dead set on doing horror — the concept: a mercenary squad securing a crashed plane in the jungle and getting attacked, somewhere between "Predator" and "Apocalypse Now." A friend from the Phuket Fight Street and I set out just to scout locations; on site the idea came to simply play it, like he'd crashed there and had to survive. Very improvised, my own sound design, the mood mirrored back.
Project Gifted
2018·Directed · AI Production · Edited
Science-fiction animated short film. AI-driven animation, own storytelling.
Read more
An animated science-fiction short, made at the PIXLVSN Academy. The brief was an animated short with very little time, so we had to get creative. I wrote the script; classmates painted and built the characters and artwork in layers, one of them voiced it, and I pieced it all together and animated it in After Effects. Our own storytelling, with the means we had.
The Soi
2025·Directed · Shot
The documentary series I'm currently working on. Over a year with Muay Thai fighters in Soi Taied, Phuket. What you see here is the first teaser.
Read more
The sum of my time in Thailand and all the Mindset videos where I followed individual fighters. The idea: a cinematic documentary series about fighters who come to the Soi in Phuket to become champions — reality and fiction merging, real fights woven into a dynamic kind of storytelling, with art and AI on top. This teaser is a mood tape, a first sense of what it could look like as a series. A big Mindset Studio project, still in development.
Real Muay Thai Fight — Brazil vs. Vietnam
2025·Shot · Edited
Raw, no commentary — a real Muay Thai fight in Thailand. Sport, not spectacle. Part of the The Soi universe.
Read more
On the fighter street in Phuket I met a Brazilian fighter — an MMA guy, really, but he trained Muay Thai to get better and fought almost weekly in the stadium. We clicked, he wore Mindset shorts for the fight, and he let me film. I'd already captured a few fights by then and decided to upload this whole one in a single piece — raw, up close, professional Muay Thai uncut. Shot on the FX3.
Heng Heng
2017·Directed · Shot · Edited
43-minute documentary about a Swiss attorney on a profound life transformation. Long form, quiet images, a lot of trust in front of the camera.
Read more
My first big project as a pure editor: a 43-minute documentary. A producer I knew from the Köln 50667 days and had reconnected with through Filmpool was in Laos with a cameraman, following a Swiss lawyer — from hard-nosed jurist to someone building schools, wells and sports clubs out there. I came on as the editor, fresh editing PC, worked my way through all the footage and wove in art by Lara Werth and follow-up interviews to carry the throughline. Six, seven months, then a cinema premiere in Switzerland with a talk — this is where I really learned documentary editing, color grading, sound, graphics and how to hold a long arc together.
HENNY
0:00 / 0:00
Mindset Studio
My own lifestyle brand and independent film studio, which I've been building for two years. Discipline, perseverance and strength — the values I want to convey.
Chalisa
A handbag e-commerce shop I built in August 2025, based on the new capabilities of Google's Nanobanana image AI. Combined with Meta Ads tests across several European countries and an AI-generated newsletter.
Protivex
An e-commerce shop for a company that sells medical kits. The branding targets people in crisis regions as well as NGOs, aid organizations and companies that need medical kits and equipment in bulk.
Ironpike
Concept and product development for a Cologne goldsmith looking to sell custom gym bags — including an e-commerce store. Real cinematic footage mixed with authentic AI UGC for Meta Ads and beyond.
Creamy Fabrics
Product imagery for Creamy Fabrics' summer swimsuit collection. Fully AI-generated and perfected in Photoshop — with consistent models (AI model: Flux).
HENNY
0:00 / 0:00
Logos & Branding
in progress
Marks, wordmarks, color worlds. The visual foundation everything else sits on.
Soon
Soon
Soon
Merch & Print
in progress
Shirts, packaging, print. From draft to the file that goes to press.
Soon
Soon
Soon
Ad-Creatives
in progress
Graphics for campaigns — built to stop the scroll in feed and story.
Soon
Soon
Soon
Albums
Mindset Beats VOL 1
First original-sound series for Mindset.
#Kunst#Werbung21 tracks · Thailand
Read more
21 pieces for social content & ads, composed in Ableton with AI voices, in two weeks in Thailand.
My first original-sound series — made in two weeks in Thailand while shooting lifestyle videos and brand moods for Mindset. For each short I composed a dedicated piece: Ableton, a few sound libraries and the new ElevenLabs voice features. I wrote lines, performed them with the emphasis I wanted, and pulled out exactly the voice I needed — mixed with music, sound FX and custom elements to give Mindset its first own sonic space and a feel for the brand. I shot closely with a young entrepreneur in Thailand; his mindset, that of many fighters and the whole spirit of the country shaped this album. Made as music for social-media content, to boost reels and run ads — and as original sounds others can share and use in their own videos.
Mindset Studio01 Discipline
Juni 2025
Read more
Many people find hard work difficult: holding back in the now, postponing short-term gratification for a richer future. Many are afraid of feeling nothing anymore — that life is no longer worth living if you can't feel any short-term gratification; when you hold back, focus your energy and strength on productive things, on risky things you don't know will ever bear fruit.
But few talk about the invincible feeling of getting your urges, desires and demons under control. About the feeling of strength and clarity, of courage and fearlessness that spreads when you are enough on your own. When you can't be blackmailed, bribed or distracted from your own mission. About the freedom to go anywhere with your own body without having to bow down, not feeling helplessly at the mercy of your own cravings, and feeling strong and capable in these times.
Discipline is the path to true freedom with yourself. The result of the hard work it takes to get where you want to go — with the realization that this work will never end, but that you become more capable, stronger and more productive, find yourself in this process, and wake up in a world you can handle, in which you survive, in which you feel safe.
This is the feeling I tried to convey, followed by a tech-vibe sound for any logo animations. A mix of classical music and cinematic Hans Zimmer-style sound — epic big drums and ship horns, for majestic force.
Mindset Studio02 How's Life
Juni 2025
Read more
A lot changed around me during this time. New chapters were beginning. I had left university behind for now, and with it long-standing friendships, relationships, even my family. I had realized for myself that I'd like to live in Thailand long-term. Just how heavy that decision was, I didn't really grasp at the time.
Many of my friends were finding new paths during this period too. After Corona, a lot of them ended their relationships, the first kids showed up in our circle, the first parents got sick. In many ways, reality didn't catch up with me and my friends — it gave us up. It was a time of growing up.
Thailand, and Southeast Asia in general, were very grounding. Even the simple fantasy, the dream of just taking off and living under the palm trees, slowly crumbled in my mind. I often video-called friends who were scattered all over the world and, just like me, were searching for their path in the world — and still are, me included.
At the same time, it was comparatively unusual that we were on the move so much. I was constantly in Malaysia to do border runs into Thailand, or in Sri Lanka and elsewhere. It was fast-paced. You were often at the airport, on the road, meeting people from all over the world, doing business and moving on — only to never see each other again. Everything was often very intense. In the here and now. And when you called your friends, it was just: "How's life?"
Mindset Studio03 Drifting
Juni 2025
Read more
I'd read Napoleon Hill's „Think and Grow Rich" and „Speaking with the Devil." In the book, Napoleon explains the term „drifting" as the process of pouring your sexual energy into women, conflict, drugs, and negative things, and — as the Bible puts it — spilling „your seed on dead ground." Things like smoking, sex, and other „sins" were said to be drifting.
At the time I was in Phuket, and my Instagram username was „Phuket Drift" (the working title for a martial-arts feature film in Thailand). I was literally drifting, surrounded by drifters, and I was busy trying to make my Thai girlfriend happy. Supposedly, that made all the „nice" things drifting. I wrestled a lot with the concept, but at the same time I didn't find myself where I wanted to be, and I took that as a sign from God that I was, in fact, drifting.
Around then, phonk was getting pretty popular, and I listened to a lot of it myself. This song is my favorite on the album. By far, it captures best the average of how I'd describe my time in Thailand: out on the motorbike every day, into the co-working spaces with the laptop, filming a Muay Thai fight, watching the sunset with a beautiful woman, then dancing the night away in the biggest club in Asia and chatting about the world with random Russians, Indians, and Arabs — only to ride the scooter home through the warm rain, the sun, and the palm trees, train the next day, and work on my own vision of the lifestyle brand. A really beautiful drift.
Around this time I was thinking a lot about channeling sexual energy. Uncontrolled sexual energy often expresses itself in excessive drug use, foolish decisions and aggression. Very few people are ever told in childhood what their sexual energy actually is. Because I started doing sports very early in life, I channeled my sexual energy into sport early on without even noticing. Desire too – and desire above all – is really an enormous amount of physical and creative energy. During that period, for the first time, I started paying very conscious attention to how I dealt with my surges of desire and aggression.
Through my preparation for my first amateur Muay Thai fight, I already had experience with sexual abstinence. As a man, you shouldn't come – or have an ejaculation – before a fight, because it has been shown to lead to lower testosterone release and a loss of drive. That's why martial artists have, since forever, often unknowingly channeled their sexual energy into their martial art. This concept made a lot of sense to me, because at the time I was dealing with a serious injury that had forced me down from four hours of extreme training to half an hour in the gym a day. When you go through such an abrupt switch from extreme physical work to nothing, you still have a surplus of sexual energy – you're just missing the outlet.
I watched myself masturbating more and more to porn while my mood and my self-confidence went down. When I realized that masturbation was nothing but an outlet (in the truest sense of the word) for excess energy, and that I could redirect that energy into writing, programming and creating too – and not just into sport – it helped me get myself back under control and pour all that surplus energy into things like this song, into images and websites. So much of it is often a question of perspective.
In this song I deliberately chose an ambiguity, so that it sounds as if the people might be having sex or making love. In reality these were original recordings of athletes running or working out in the gym. On top of that the “fire” – the desire, the burning, the impatience and so on, which is the engine of your own movement. Then the “coming,” the release, when you've channeled all that energy and reached your goal for the day. The relief, the satisfaction – the same serotonin and dopamine that gets released with drugs and other things, only produced in a healthy way and altogether healthier, because you've moved your body. Once as a pure music version and once with a voiceover. The whole thing also got a full Short, with a Russian fitness influencer who is shown training and then glowing afterward in Mindset clothes.
Mindset Studio05 Gymmy
Juni 2025
Read more
The song is inspired by an entrepreneur, "Tommy," whom I filmed during that period for several commercials for the Mindset brand. I produced this song for the gym footage we shot for it: relentless energy, strength, and endurance, without any burdensome feeling.
What always impressed me about Tommy was that sense of nimble mass – 95 kilos and yet smooth, enduring, and fast. Around that time I also got into strength and conditioning training more seriously for the first time: less of the classic machine gym workout or hitting the heavy bag, and more a deliberate hybrid load of weight and conditioning – for example, weights you run back and forth over distances with. Tommy was already much further along in that area and had also gotten deep into calisthenics. That's the frequency I tried to capture in "Gymmy."
Mindset Studio06 Last Wednesday
Juni 2025
Read more
During that time I was in a relationship with a Thai woman, and we spent a lot of time together in Phuket. For me it was the first time I did „nothing" for days on end and simply walked through the city with someone, enjoying the sun. Until then I had really always been working in one way or another, and even when I relaxed with other people, there was always some unease, some insecurity and the like, because they had often known me for a while already. Here, for the first time, was someone who wasn't interested in all the usual stuff I was used to.
Thai culture is very different from German culture. People who don't have an ice-cold winter don't build tanks, and they wonder why you'd get worked up about politics on the beach. At some point I noticed that my average Wednesdays felt like a dream. Often it wasn't even really exciting. Most of the time it rained and you couldn't really go out at all. But that didn't matter, because it was warm, and you could usually still get anywhere you wanted. The people were peaceful and relaxed most of the time. And somehow, it all just felt like a dream.
Looking back, I think this song tries to capture that feeling. Riding around on the scooter. Drinking coffee. Walking through the market. Visiting islands, running errands and finding a place to get something to eat. That's what it is, I think, somehow. It definitely stirs up melancholic feelings.
A song designed specifically for the short "Ambition – Pain is the Path," which I wrote. It captures the feeling before a Muay Thai fight and the fight itself. The fight with yourself before the fight: whether and why you should even step in at all. What for and why, whether it's worth it, whether the risk isn't too high. But ambition. Whoever has ambition can't do otherwise. He accepts that losing is possible and tries anyway. Because anything else would make him sick and break him. Symbolized by the eagle and the tiger. I wrote the lyrics myself and then had them voiced by an AI.
The edit is a mix of various fighters I accompanied during my time in Thailand, at their training and their fights. The goal was to create a lifestyle brand reel that can also run as an ad (which is why the music is my own) and to advertise, specifically, the Muay Thai shorts collection I had designed – with a different animal on each pair of Muay Thai shorts, in the traditional Thai Sak Yant tattoo style.
The music also weaves in various pieces of history I got to learn while accompanying the fighters. Like fleeing the state, from Tunisia to Thailand, or the brother who was shot seven times by police in a suicide-by-cop attempt. Fights dedicated to tragedies, and all of them real. Real fighting spirit. Born in places where there's a lot of pressure and few other options. At the same time, with a great love for the fight and the sport. The initial nervousness, the self-assurance that you survive even the worst setbacks and only grow stronger with each one. Fight. Never stop.
Mindset Studio08 That Feeling
Juni 2025
Read more
A spiritual piece. There are two versions, one with a voice and one without. The voice is an adapted version of the dialogue Morpheus has with Neo in the film The Matrix, the one where he offers Neo the chance to escape the Matrix.
Around this time I began, for the first time, to engage with God and spirituality. It felt like I had gone through a lot of setbacks in a short span, and I was searching for answers in the universe. I thought a great deal about the influence that films, social media and AI had clearly had on me. Mindset had gone through many different phases — the brand shaped me, and at the same time I shaped it. I found myself in a place where I had locked myself away alone in Thailand for two months, working on nothing but Mindset. And yet somehow I didn't really know where I was headed.
Slowly I began to see for myself what people had so often criticized in me: no clear line, no path, no goal, a kind of chaos. And still I couldn't stop — just like today. I was firmly convinced that I had to keep working on these things. At that point I had ten million clicks a day and was completely overwhelmed. In my head the whole world was watching my every move, and Meta and the rest were just waiting to see whether I'd get my shit together. I had no contact with my family, and my new relationship was slowly starting to crumble too, because it was becoming clear, slowly but surely, that this bubble would soon burst as well.
And yet I had a deep trust — and I still do — that none of it was for nothing, and that one day people would look back and understand me. Even if they don't right now, or can't see it yet. In the voice of Morpheus I found answers, because I was doubting my path and my choices. It was as if the universe wanted to tell me that my feeling was right, and that all the challenges were only signs of progress. A checkpoint, a shedding of skin, a snapshot of my Mindset journey. The journey of a naive boy who is starting to see the truth but doesn't quite want to accept it yet — and who is now being asked whether he wants to look away, or face it all.
Mindset Studio09 Walking
Juni 2025
Read more
I often catch myself taking long walks, or pacing in circles around a room, just thinking through some problem I'm dealing with. While I do that, I'll often put on simple beats that loop continuously. It helps me think. Walking is meant to be exactly that kind of beat.
Beats like this also work extremely well for short Meta ads that show up in Story or Explore feeds. They're simple and quick to make, and they automatically avoid any kind of copyright issues you'd otherwise run into. A loop that's neutral and can be reused again and again.
Mindset Studio10 Your Own Battle
Juni 2025
Read more
Another loop I wrote so I could use it again and again — in combination with shorts showing martial-arts mindset footage, and reel quotes. Inspired by the feeling before a fight, when everything around you is buzzing and chaotic while you yourself are deep inside your own head.
Slowly you feel your own self-assurance. Your name is called, the decision can no longer be undone, you make your peace with God and the world, you move closer and closer to the ring — and then you're in it, and everything else fades out. Only the fight against yourself remains: the reflection of the frequency that pulled you to this place stands right in front of you, and the nerves turn to calm, almost to joy — finally a chance to see what you're capable of.
Mindset Studio11 In the Gym
Juni 2025
Read more
For me, a description of the feeling of heavy lifting. Lifting weights that are really too heavy. Pushing yourself to your limit. Inching ever closer to your dream physique in a dull, repeating rhythm. Becoming more and more capable. Stronger. With more endurance.
The hi-hats and the distorted chain sounds mirror the constant tearing and pumping up of the muscles during training — muscles that grow in what feel like magical, irregular steps, while everywhere else on your body still burns with yesterday's soreness. You get used to the load; the body adapts to what it has to be able to do in order to survive. The slow grinding, the chiseling of your own body and your own mind. Soothing the demons and voices that make you weak, and turning that energy into movement. That's In the Gym.
At the same time, it's a reusable loop for quote reels and ads.
Essential is the sound design for my first truly high-quality AI short, which is at the same time a high-end brand commercial. Using the new AI video model Kling 2.0 and Google's Nano Banana, I animated a limited-edition T-shirt with the slogan "No Risk, No Story" for my lifestyle brand Mindset. Within two days I had a detailed product video finished, without opening Maya and the like even once.
I was so excited that I composed an epic, modern, technical bed of sound with police sirens, impacts and strong gusts of wind meant to symbolize risk. A distorted siren that makes the reward visible — and the price you pay for the risk. Stories live on conflict and failure. Without failure, without mistakes, without conflicts that get resolved, there's nothing to learn, and then the story isn't really worth anything. Because the author's job is to find the solution to all the problems created by the risk they took. And then the audience can watch, spellbound and safe, and take the solution for themselves without the pain. That's why: No Risk, No Story.
The song is called Essential because it was the first one I produced for the album — and the one that first gave me the idea to design a sound for Mindset at all. On top of that, the T-shirt was a variation of a Mindset Essentials version. To this day it's one of my favorite videos and one of my favorite sounds.
Sometimes relationships fall apart because two people don't share the same goals and visions for their lives. Neither really understands the other. Neither can see why the other doesn't see things the same way they do.
My whole life I've been trying to become free. To no longer have to do things out of some obligation, but simply because I genuinely want to explore them. Once you understand what that really means, you have no time left to lose. You see that the road is long – probably far longer than you imagine. And at the same time you understand that it's the only way to live a life that feels like your own. And then you realize that a lot of people are often already content with what they have and where they are. And so paths separate.
In our time it's somehow different. Back in the day, once people split up, they often never saw each other again. Today it's a choice whether you want to see someone or not – and at any moment. Social media has made it possible to be connected anywhere in the world at any time and to keep track of what the other person is doing. That makes it hard sometimes to keep your distance, because time also heals the wounds and you remember the good things – that you were once happy together.
And then there's the internet, and suddenly you can earn money at a computer from anywhere in the world. But not everyone can. And so you travel through the world alone, while friends and family stay home and keep wandering through their own world. Back then all of this somehow became clear to me: that I have to live my own life. Out of the nest. That it's about survival. That no one helps you and that you – especially as a man – always have to look out for where you'll end up. Somehow it all came together, and the piece came out. The mindset that sometimes, for the bigger picture, you have to leave your local loved ones behind.
Mindset Studio14 Maximus
Juni 2025
Read more
The feeling when you notice you've reached a new level. Usually after you've rested for a while following an extreme phase of training, and then pick your training back up. In that moment you realize the recovery did you good and was necessary. Now you're noticeably stronger. The weights are lighter, your lungs bigger, your confidence gets a huge level-up – and you savor that last easy workout you had. Because the next one has to be another step up, otherwise you don't grow. The goal is to become the maximum, the Maximus of your own soul.
Mindset Studio15 Run It
Juni 2025
Read more
Sometimes you try and try and keep failing the whole time. And that can be frustrating. But my experience is this: if you just keep at it consistently, keep trying to solve the problem or reach the goal, keep testing new approaches, adapting again and again, rebuilding, fighting, letting go, and readjusting – then more and more moments come where you see small wins. And the more small wins you see, the more you start to remember the actual dream you once had in mind. Why you started in the first place, and how all of it came to be. And then the vision gets clearer and clearer, until it's no longer a vision but reality.
And sometimes it feels as if your higher self, your future self, is guiding you. As if the thoughts you have weren't even yours, but the voices of your future self, communicating with you through space and time. And always the version you're resonating with in your current state of mind. So if, for example, you've been training incredibly hard, you resonate with versions of yourself in the past and the future. And then it's voices from the future and the past that guide you.
And then, in the flow, it sometimes feels as though everything is already determined by itself and you just have to let go. Just let it flow. Because in the future everything is certain and predetermined anyway – because you yourself decide, through your vibration, where you move.
And that feeling of slowly, seriously starting to believe in your own vision and seeing proof of progress in physical reality. The feeling of finally starting and showing the world what you've built and prepared. That feeling, the moment you leap – all those short, tiny milliseconds in which you're neither falling nor flying, that hovering: that is self-confidence. Run it.
Mindset Studio16 This Is It
Juni 2025
Read more
The moment you realize your plan is working. A moment when you understand that no one sees what you see. A moment of enlightenment that pulls you into loneliness at the same time – at least for a while. There's no more time to lose. There's no time to explain yourself. No one understands you, and you understand that this is exactly why it's YOUR mission. Not someone else's. Your mission is to make what no one else sees visible to everyone. And that's 24/7.
The song also ran as an ad loop for the Mindset 24/7 brand reel with various quotes – a loop that brings you into focus and clear self-belief. And belief in yourself is the most important thing in everything you do in life. You can't prevent doubt, but you can recognize it as the lies and thought patterns of the people around you. Doubts and objections are demons that trick you into believing others have any idea how much you've thought about and worked on something. That's why successful people are quiet and calm. They know that no one understands them.
It's not really about preventing or avoiding envy or love. It's much more about not losing any more time and making the sacrifice of leaving others behind in the dark for a while, wondering where you're running off to. Always tell yourself that you'll bring the light back and that one day they'll understand – and if they don't, it doesn't matter either. You're not that important.
So sacrifice yourself for an idea you're willing to burn your face for. 24/7, every day. Again and again, no questions asked, without looking back, without asking yourself when you'll reach the goal. Instead, the mission is your life – and that's exactly what you were born and made for. For the pressure. For the hate. For the risk. Who else is going to do it, if not you?
Mindset Studio17 Grind n Suffer
Juni 2025
Read more
Pain and exhaustion turn into a drug the moment you get used to how you feel afterward. In Western society especially, physical exertion is often seen as too strenuous, or even as unhealthy and harmful. Many people take up sport at some point and feel pain in that context for the first time. And if no one teaches them what that pain actually means – growth, growing pains, if you will – it can turn into an aversion to movement.
On top of that, in many places gym culture has drifted in recent years more toward spa and yoga than toward a place where you try to get stronger. Because that is exactly what a gym is: a place where body and mind grow stronger, where you can push yourself to your limits in a safe environment. Personally, I never liked wanting to go all out in a gym while all around me there were made-up women and men of retirement age wandering about. When you push to your own limits, you sweat, you get aggressive, you're furious at your own weakness and try to force it out of your body with every single rep.
There are two versions. A brand commercial version that is motivating and demanding, aimed primarily at a young male audience you want to teach something. Men need reproach. Men need criticism. Men need to be whipped into shape. Men are incomplete and have to work hard on themselves. With social media and reels, you can finally reach the mass of boys and men without fathers again – and pass on a strong mindset to them: a warrior in a garden rather than a gardener in a war. A great song to work and to train to.
Mindset Studio18 Destiny
Juni 2025
Read more
There are two versions, one with vocals and one without. The vocal part is an adapted version of a scene from the anime Avatar, in which General Iroh tells his nephew Zuko that Zuko has a will of his own and doesn't have to follow in his father's footsteps – a father who used the power that Zuko inherited to build a dictatorship. Uncle Iroh is like the voice of awakening, of growing up.
You still live in old patterns, in states of fear you learned as a child – from the overwhelming power of your own father, or of other authority figures who abused their power to dictate to you and control you, or to make you do things against your own will. Years later you're living in the same reality and often aren't even aware that today you could defeat those old tormentors in a matter of seconds. Sometimes you train and are surprised by your own strength – a strength that opens up new possibilities in physical reality and makes you realize how much you can actually achieve, and that most of the fears you carry through life stem from childhood, from situations where you simply couldn't defend yourself.
With this song I shook off those fears. I could always identify with Zuko, and unfortunately I never had an uncle who showed me the way in this regard. Like so many others from my generation and the ones that followed, it was anime that taught me most of what I know about life – things I now live by and truly apply. For me, this song was also a kind of personal tribute to the creators of Avatar: The Last Airbender.
Composed for a Mindset brand reel, "Real Freedom Isn't Easy." The realization that real freedom means taking responsibility for your own actions. No longer pointing the finger at others and saying, "It's your fault that I'm not where I am." Instead, you understand that – in most cases – you're one hundred percent responsible yourself.
Anyone who wants real freedom, who truly wants to be free of society's opinions, peer pressure and religion, often comes across as extremely selfish. And maybe it is extremely selfish and narcissistic to chase your dreams. But that's part of freedom too – that you stop caring about the opinions of the people who stay behind. And in the end, that's exactly the inspiration you can be for those left behind: that you saw it through and kept going despite all their doubts.
You grow quieter. You stop explaining, stop trying to convince others to walk the path you see ahead of you. Instead, you accept other people's paths as well, and you're brave enough to move forward alone – whatever that means. Some people are simply made for adventure, and I count myself among them. Maybe this, too, is just another attempt to explain to everyone why I do these supposedly crazy things. But also the realization that you can never reach everyone.
A snapshot of growing up. A reminder of the leap you dared to take – a leap that brought me to this place. Voiced by me again and then altered with an AI voice, while the emphasis and pronunciation were kept intact. Two versions, reusable, and entirely a Mindset original sound.
Mindset Studio20 Never About Them
Juni 2025
Read more
The enlightenment, the moment of insight. All the doubts, all the voices in your head that tried to hold you back from your path — from shining, from bringing light — yet were themselves drawn to that light, hoping you would stand up to the demons afflicting these people. The realization that your thoughts shape your reality, and that much of what you take to be true is imagination: derived, unfounded, unprovable. And if that's the case, you might as well choose the good and believe that everything will turn out fine and that people mean you well.
We're often afraid because we've been hurt, and we try never to feel that hurt again. But once you grasp that being hurt is part of it, whether emotionally or physically, and that having no wounds only shows you never really tried — or simply got lucky, which happens rarely if ever — something shifts. Because it's through our mistakes and our wounds that we learn and grow stronger. So you have to accept that pursuing your goals will hurt. But you can learn to love it and dismiss it as just another feeling. And then the fear disappears — because you realize that anything can always happen, and so, for the present moment, you should choose your own perception.
We often say things that resonate in other people at certain frequencies, and they react intuitively and instinctively to what you've said. What you often fail to notice is that what was said is a product of the speaker's experience, not your own. So you have to be able to draw a clear line and recognize any negative emotions that come up in other people's words as old wounds that have nothing to do with you — merely a reflected resonance of your own words. Once you understand that, everyone is beautiful and the world is a far better place than I always used to think.
Here, too, there are two versions: one I recorded myself and then adapted and polished into a different voice using AI, and an instrumental version that carries only that redeeming, healing feeling — making peace with your own mistakes and weaknesses, and through that, recognizing your own strengths, virtues, and blessings. Because if there is strength, there has to be weakness. Without weakness, no strength exists.
Mindset Studio21 City
Juni 2025
Read more
Inspired by the open-air gyms in the streets of Phuket. Thailand had gyms unlike any I'd seen anywhere else in the world: completely open, with outdoor areas, martial-arts floors, full boxing equipment and old-school gym machines. They often sat along busy country roads where scooters and tuk-tuks streamed past nonstop. When you walked in, everyone was shirtless, or drenched in sweat and training hard.
My routine was often to hop on the scooter in the morning, ride to a gym like that, put in my headphones and do my workout. This song captures the vibe I felt most of the time back then: the dull, ever-simpler routine in Phuket's humid summer heat.
Singles
Henny Phuket
2022# Deep House
Read more
The first time I went to Thailand I was 19, in Chiang Mai, at a Muay Thai training camp. Years later I told some friends from Cologne about my time there. They were intrigued, so I showed them the Tiger Muay Thai Gym and the Fitness Street. The idea was born quickly: to travel to Thailand together, train, and spend a holiday there.
It turned into one of the most beautiful trips I've ever had. We trained together at Tiger Muay Thai, explored Bangla Road, and partied at night on the beach and under the palm trees. This song came together in one night when I wanted to rest while the guys were still out celebrating. I tried to capture the emotions and impressions of that time: the initially cheerful, relaxed, innocent, and warm smile that Thailand greets you with, and how quickly it turns into an unforgettable adventure.
A piece that catapults me right back into that time. This trip to Phuket later became the decisive trigger for my decision to go to Phuket for a longer stretch and live there for more than a year. It's also my second "single" that I felt ready to share with the world.
Henny Primary
2021# Deep House
Read more
Back when I was working as a waiter, before university, I had started messing around with FL Studio. During my studies I then bought an e-piano and a MIDI controller and got more into music. I learned the basics of music theory, and I can even improvise pretty well on the piano. Later I also picked up an acoustic and an electric guitar.
During my computer science studies I met Paul Bittmann, who today is a film and game composer. We became good friends and later even shared an apartment. Because Paul made music practically every day, could play literally any instrument, produced rap songs and so on, it felt very natural for me to learn a lot from him. He recommended Ableton as a music program and later taught me a huge number of tricks and details. I experimented a lot and built many different early songs during that time.
Primary was the first song I was truly proud of and liked to show to other people. Here too Paul helped me enormously and showed me how to work in cellos, violins and so on. He also taught me how to carry my storytelling skills from film over into music production. The piece turned out very long — something I didn't even notice while making it. A lovely memory of my student days. Music made studying during the pandemic far more bearable.
Video, film and photo in one place. If you're planning a production, get in touch.